Partners Blog

January 21, 2021 - The Communications Department recorded $241,951 in outer-market earned-media value from 14 media placements for December, the eighth full month under the effects of COVID-19. Coverage recorded for the month included CultureMap Austin, The Texas Standard, Texas Highways, EatSleepTravelin, From Cinderella to CEO, Taste & Travel International, Reforma (Mexico), Travel Mall (Mexico), Publimetro (Mexico), VIP Experiences… View Article Read More

January 21, 2021 - Destination Experience Attendance Building Initiative: This month, Visit San Antonio hosted a virtual happy hour event during the 2021 virtual meeting to promote attendance for the 2022 American Library Association conference in San Antonio. Attendees were delighted by mariachi music, guacamole and margarita cooking demonstrations and a rousing San Antonio trivia contest where attendees got… View Article Read More

January 21, 2021 - Visit San Antonio 2020 – 2021 Student Youth Tour & Travel Guide All over the country, student tour operators have been creating lasting memories for the youth in middle school and high school, memories that were built by being a part of trips that focused around performance, education, “voluntourism,” some trips for pure entertainment and… View Article Read More

January 21, 2021 - December was a strong month for media exposure for San Antonio. The holiday spirit and events throughout town that began in November helped spur that attention. Media were interested not only in the events in the River Walk and downtown area, but also across the city. This was a true bright spot in the middle… View Article Read More

January 21, 2021 - U.S. Travel Association Marketing Collaboration Continues The Marketing team continues to participate in the U.S. Travel Association’s “Let’s Go There” campaign. National Plan for Vacation Day on Jan. 26 kicks off Phase 3 of the campaign, inspiring Americans to say “Let’s Go There” and start dreaming of future trips in the year ahead. The media… View Article Read More

January 21, 2021 - Federal In the closing days of 2020, the federal government finally passed a bi-partisan and bi-cameral Omnibus and COVID-19 funding package. Then-President Trump signed the package that will provide funding for all federal operations for Fiscal Year 2021 and provide – though less than expected – the much-needed $900 billion pandemic relief funding. As previously… View Article Read More

December 16, 2020 - The Communications Department recorded $107,049 in outer market earned media value from 19 media placements for November, the seventh full month under the effects of COVID-19. Coverage recorded for the month included Cute & Little, HOT 106.1 (Laredo), Digital 94.9 (Laredo), La Ley 102.5 (RGV), Classic 92.7 (RGV), Super Tejano 102.1 (RGV), KURV 710 (RGV),… View Article Read More

December 16, 2020 - Client Engagement December has been a month of giving and celebration during the annual Tamale Lift deliveries to our clients in the Austin, Dallas, San Antonio and Houston markets. This fun tradition was well-received and lifted spirits statewide. A virtual Tamalada event was held Dec. 15 to wrap up the activity and offer more information… View Article Read More

December 16, 2020 - Gran Plan | AeroMexico Webinar Tourism Development had the opportunity to present a destination overview to the staff of Gran Plan, in-house tour operator for AeroMexico. AeroMexico is the largest airline in Mexico that reaches more than 80 cities in three continents, including the United States, Canada and Europe. The webinar included more than 100… View Article Read More

December 16, 2020 - November was a good month for varied media exposure for San Antonio. The Communications department was able to coordinate a series of interviews and social media promotions with several radio stations in the Rio Grande Valley and Laredo markets. These interviews and promotions, tied to holiday travel, help keep San Antonio as top of mind… View Article Read More